Sponsorship....................

By sponsoring an event a company receives marketing benefits in exchange for a fee. Event sponsorship is unique because it delivers a powerful brand message through memorable consumer experiences and awareness.

• Mass Media
  E-mail marketing, local radio station mentions and regional magazine advertising, collateral material including up to 150,000, impressions of magazine advertising, 25,000 brochures and flyers
• Name/Title
  Own a part of the action! Name recognition is the most effective way to promote a business or product. Instead of putting on a race, inquire about event sponsorships. Examples: Insurance Office of America Corporate 5k, AvMed T-shirt Contest, Florida Hospital Most Fit Company.
• Web site
  Promotional giveaways, online registration confirmation feature & listings/links. With over 30,000 visits per month, TrackShack.com is the "go to" web site for all Central Florida runners, walkers and fitness enthusiasts.
• Exclusivity "Official Product"
  I.e. ASICS Official Apparel Sponsor of the Track Shack Grand Prix Series
• Direct Mail - Event Guide
  An exclusive publication of Track Shack Events and the main source of event information for 20,000 active runners in this region
• Product Placement
  Showcasing, demonstration, & sampling onsite or in a goodie bag.
• Logo Identification
  Logo on T-shirts, banners and signs, and onsite p.a. announcements
  Example: Mile Markers sponsored by Bullfrog Sunscreen
• Stage Presentations and Speaking Opportunities
  Get the attention of the masses by sponsoring the entertainment or a special award. Donating a trip to Jamaica may just put your company on the cover of the Sentinel.
  

Marketing Benefits

• Measurable Return on Your Investment
• Relationship Marketing
  Orlando is home to large corporations, many that see the value in grassroots sports marketing. Sponsorship is another way to maximize your networking circle by partnering with industry leaders.
• Community Relations
  Benefit from the goodwill created by supporting charitable events that encourage a wholesome, healthy lifestyle.
• Qualitative Pay-Out
  In leadership positioning, positive association, community goodwill.
• Employee Impact
  Fosters internal employee wellness, camaraderie and teamwork.