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About Track Shack.......................................
Track Shack of Orlando opened for business in 1977 as a small retail operation that focused primarily on selling running shoes and apparel. Event Marketing & Management International (EMMI), established in 1990 as Track Shack's sister company, is a sports marketing company that specializes in marketing, management and production of active participation events. The mission of EMMI is that each event produced will benefit the entire community - runners, sponsors, and charities.
Award-winning professional staff has earned EMMI a reputation as one of America's top sports marketing companies. Jon and Betsy Hughes, co-owners of Track Shack and EMMI, ensure that both businesses support charitable causes, in particular charities that benefit youth and youth athletics. This tradition continues through the creation of Track Shack Foundation in 1994. The Foundation was established as a 501 c (3) organization with the purpose of promoting health and fitness with an emphasis on youth programs.
